I just read your music writers’ predictions about the ECMA in this week’s Coast. I cringed to read the apparent bitterness some of them expressed about the fact that Joel Plaskett allowed one of his songs to be used in a Zeller’s commercial. Sure, Zeller’s is an evil Big Corporation. But they could just as easily have used a jingle of their own for all their ads. It would have been refreshing to see at least one of the writers salute Zeller’s for promoting up-and-coming Canadian bands in their ads, rather than making petulant insinuations about Plaskett .
By Cathy Merriman
This article appears in Feb 15-21, 2007.
