Surprise! It’s a bank. It was announced today that RBC will dump $1 million over the next decade into Halifax’s Dartmouth four-pad arena. As a result, the facility will now be formally known as the RBC Centre. The bank purchased the right to stick its branding all over municipal property by offering up $100,000 per […]
Naming rights
Posted inNews + Opinion
Everything now renamed Scotiabank
[Image-1] Cineplex Entertainment and Scotiabank, one of the top eight or 12 banks in Canada, today announced that Cineplex’s Bayers Lake location will be christened the new Scotiabank Theatre Halifax. “We are proud that our long-standing partnership with Scotiabank now extends to Halifax,” said Cineplex president and CEO Ellis Jacob in a release. “We look […]