[Image-1] Dartmouth isn’t in Halifax, but “HΛLIFΛX” will remain in Dartmouth. On Tuesday HRM Regional Council (minus the absent Brad Johns, Barry Dalrymple and Linda Mosher) unanimously voted for a staff report on the use of HRM’s bold logo on community signs. It’s a watered-down version of the original request, which was to look at […]
Brands
Posted inNews + Opinion
Nova Scotia wants a new seafood brand
[Image-1] It seems even lobsters need help with their branding. The province has issued a request for proposals for a new Nova Scotia seafood brand. The department of Fisheries and Aquaculture will use the winning logo in international markets and presumably to generate buzz with millennials. “Nova Scotia’s seafood sector needs geographical branding that gives […]
Posted inNews + Opinion
Flack attack: Rod Stewart is Coming to Cavendish!
[Image-1] We get a lot of press releases during our day. Some of them are useful, others not so much. Presented without judgment or context, February’s weirdest releases. Action heats up in Canadian bedrooms as the temperature drops “Hockey isn’t the only activity that keeps Canadians busy in the winter. More than half of Canadians […]
Posted inNews + Opinion
Flack Attack: What a messy desk says about you
[Image-1] We get a lot of press releases during our day. Some of them are useful, others not so much. Presented without judgment or context, this past month’s weirdest releases. Bending Over Backwards Is For Gymnasts—PsychTests’ Study Reveals Why Being Too Nice Is A Disadvantage “What would Mr. Rogers do if the people who lived […]