Pin It
Favourite

Props Floral Design's next generation 

The Hydrostone florist has changed hands after 21 years.

Jayme Melrose and Ashley MacNeill - KYLEE NUNN
  • Jayme Melrose and Ashley MacNeill
  • Kylee Nunn


The new year has brought new growth to veteran florist Props Floral Design (5533 Young Street). After 20-plus years at the helm, owner Susan MacIntosh has sold the Hydrostone business to her niece and longtime employee Ashley MacNeill and the Halifax’s garden doula herself, Jayme Melrose. Recently returning from maternity leave, MacNeill—who at just 35 has worked at the shop for half her life—says she’s excited to maintain Props’ reputation for quality while simultaneously building on it.

“I think we have a really complementary skill set,” says Melrose of the blooming partnership. “She’s a florist who can do literally anything and knows what the shop needs to run, and I have the accounting background from Common Roots.” Melrose’s work with Halifax’s urban farm is what helped her build a relationship with the florist in the first place. “I started selling flowers to the shop from Common Roots four years ago—I sold a lot of flowers to the shop and got to know the folks here,” she says. “I was wanting to grow more flowers so I was spending more time at the shop when I learned the owner was looking to sell.”

Melrose, who still pitches in with the urban farm on a part-time basis and teaches Halifax’s Bloom Institute for Herbal Studies, hopes to help Props expand its selection to include more herbs, edibles and local plants. She also hopes to nurture relationships with as many social enterprises as possible.

Support The Coast

At a time when the city needs local coverage more than ever, we’re asking for your help to support independent journalism. We are committed as always to providing free access to readers, particularly as we confront the impact of COVID-19 in Halifax and beyond.

Read more about the work we do here, or consider making a donation. Thank you for your support!

Related Locations

Pin It
Favourite

Comments

Subscribe to this thread:

Add a comment

Get more Halifax

Our Thursday email gets you caught up with The Coast. Sign up and go deep on Halifax.

Coast Top Ten

© 2021 Coast Publishing Ltd.