Say want you want about brands/branding, it's all mumbo-jumbo, and at a ridiculously hefty price. A 10 year old could come up with the same shitty design and the same shitty buzz-wording for $20.
I won't post the exact words here, but if you work in PR or advertising, take Bill Hicks' advice, for the sake of humanity.
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I won't post the exact words here, but if you work in PR or advertising, take Bill Hicks' advice, for the sake of humanity.