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Behaviour Apparel 

click to enlarge feature_behaviour.jpg

Everyone loves a little acid wash with their teddy bear T, right? Kate Wilton of Behaviour Apparel is all about comfy, casual and camo. Her outfits show personality, pairing graphic pieces with distressed denim or studs. A NSCAD graduate, Wilton founded the line in 2013, producing what she calls "wearable art while maintaining a strong brand identity." Growing up as a competitive ski racer, her streetwear has a relaxed ski bum vibe, with a conscience. For instance, with every sale of the Gorilla Movement sweater $5 is donated to the WWF towards gorilla habitats. The Super Human sweater has a small print definition reading: "someone who strives to be their own hero and inspires others to embrace this behaviour. Be you." Wilton says her pieces are designed to start conversation. Rock this look at your BFF's battle of the bands. Clothing is available at and downtown at Fresh Goods Sneakers and Apparel. 

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Vol 26, No 25
November 15, 2018

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